The database

GEO & AEO tactics, ranked by evidence.

Every tactic is scored on source credibility, independence, recency, and consensus— then ranked. This list puts the best-evidenced tactics first and shows exactly what the research does and doesn't support.

31Tactics scored
200Sources
679Findings
4Platforms
#TacticEvidenceConfidence
01Optimise for Google AI Overviews87 sources · platformHigh1802Use FAQ format and schema markup13 sources · contentHigh1803Ensure AI crawlability and indexing77 sources · technicalHigh1804Use clear H2/H3 heading structure13 sources · contentHigh1705Use domain-specific technical language12 sources · contentHigh1706Cite authoritative sources and expert quotes55 sources · contentHigh1607Optimise Core Web Vitals and page speed4 sources · technicalHigh1608Add statistics and quantitative data50 sources · contentHigh1609Structure comparisons as semantic HTML tables7 sources · contentHigh1510Write in plain, readable language21 sources · contentHigh1411Display author bio and credentials10 sources · authorityHigh1412Lead with a direct answer52 sources · contentHigh1413Add an llms.txt file11 sources · technical · 3 contradictingHigh1214Align page titles with query language12 sources · contentHigh1215Avoid keyword stuffing11 sources · content · 5 contradictingHigh1216Build evergreen comparison and category pages8 sources · contentHigh1217Build knowledge graph presence17 sources · authorityHigh1218Cover fan-out zero-volume queries32 sources · contentHigh1219Demonstrate E-E-A-T signals74 sources · authority · 1 contradictingHigh1220Earn digital PR and brand mentions57 sources · off-pageHigh1221Establish your brand entity83 sources · authorityHigh1222Implement JSON-LD schema markup28 sources · technical · 4 contradictingHigh1223Include publish dates and specific statistics10 sources · contentHigh1224Keep content current and updated20 sources · contentHigh1225Optimise for Perplexity citations46 sources · platformHigh1226Use definitive language and entity echo9 sources · contentHigh1227Use server-side rendering for AI crawlers10 sources · technicalMedium1128Build YouTube presence for AI citation7 sources · authorityMedium729Publish on LinkedIn for AI citations10 sources · authorityMedium630Build topic clusters with hub-and-spoke architecture13 sources · contentInsufficient631Build backlinks for AI search25 sources · off-page · 1 contradictingInsufficient3

Not sure where to start?

Follow the six-phase workflow above — from finding the right queries to platform-specific tuning — or check a specific claim against the evidence.

Check a GEO claim →