The database
GEO & AEO tactics, ranked by evidence.
Every tactic is scored on source credibility, independence, recency, and consensus— then ranked. This list puts the best-evidenced tactics first and shows exactly what the research does and doesn't support.
31Tactics scored
235Sources
818Findings
4Platforms
#TacticEvidenceConfidence
01Use FAQ format and schema markup13 sources · contentHigh1802Ensure AI crawlability and indexing81 sources · technicalHigh1803Use domain-specific technical language18 sources · contentHigh1704Optimise for Google AI Overviews94 sources · platformHigh1605Optimise Core Web Vitals and page speed4 sources · technicalHigh1606Write in plain, readable language22 sources · contentHigh1407Display author bio and credentials11 sources · authorityHigh1408Use definitive language and entity echo14 sources · contentHigh1409Structure comparisons as semantic HTML tables8 sources · contentHigh1310Lead with a direct answer54 sources · contentHigh1311Cite authoritative sources and expert quotes81 sources · content · 1 contradictingHigh1212Add an llms.txt file17 sources · technical · 3 contradictingHigh1213Add statistics and quantitative data67 sources · content · 2 contradictingHigh1214Align page titles with query language13 sources · contentHigh1215Avoid keyword stuffing13 sources · content · 5 contradictingHigh1216Build backlinks for AI search26 sources · off-page · 1 contradictingHigh1217Build evergreen comparison and category pages8 sources · contentHigh1218Build knowledge graph presence18 sources · authorityHigh1219Cover fan-out zero-volume queries35 sources · contentHigh1220Demonstrate E-E-A-T signals84 sources · authority · 1 contradictingHigh1221Earn digital PR and brand mentions63 sources · off-page · 1 contradictingHigh1222Establish your brand entity103 sources · authorityHigh1223Implement JSON-LD schema markup32 sources · technical · 5 contradictingHigh1224Include publish dates and specific statistics11 sources · contentHigh1225Keep content current and updated27 sources · contentHigh1226Optimise for Perplexity citations54 sources · platformHigh1227Use clear H2/H3 heading structure15 sources · content · 1 contradictingHigh1228Use server-side rendering for AI crawlers10 sources · technicalMedium929Build YouTube presence for AI citation8 sources · authorityMedium730Publish on LinkedIn for AI citations10 sources · authorityInsufficient531Build topic clusters with hub-and-spoke architecture13 sources · contentInsufficient5Not sure where to start?
Follow the six-phase workflow above, from the technical gate to off-site mentions, or check a specific claim against the evidence.